Dimiter Marinov

The Challenge

Dimiter Marinov is an award-winning actor who was on stage at the Oscars when Green Book won Best Picture. He’s studied under some of Hollywood’s greatest acting coaches, and his own mentoring has launched dozens of careers.

But his online presence didn’t reflect any of that. An outdated website, no clear path for potential students to enroll, and zero systems to capture the global demand for his classes. Students were finding him through word-of-mouth only — which meant he was leaving massive opportunity on the table.

An actor who’s been on the world’s biggest stage deserved a digital presence to match.

Our Approach

We started with discovery — understanding Dimiter’s unique teaching philosophy: “To become a better actor, you must be a better person.” This wasn’t just acting classes. This was transformation. The brand needed to communicate that.

What We Built

1. Complete Website Redesign — A premium, cinematic design that showcases Dimiter’s career highlights (Oscar ceremony, film credits, Bernard Hiller collaboration) while making it effortless for students to explore and enroll in classes.

2. Class Booking System — Clear pathways for each offering: 1-on-1 private mentoring, Zoomcademy group sessions, Casting Lab workshops, and the flagship 4-day Master Workshop. Each with its own landing section and enrollment flow.

3. Credibility Architecture — Strategic placement of testimonials, career milestones, and the Bernard Hiller endorsement to build immediate trust with prospective students worldwide.

4. Lead Capture & Follow-Up — Contact forms with automated follow-up sequences, so every inquiry gets a response — even when Dimiter is on set.

5. SEO & Content Strategy — Optimized for “online acting classes,” “screen acting coach,” and “Hollywood acting mentoring” to capture organic search traffic from aspiring actors globally.

The Results

The new digital presence transformed Dimiter’s teaching business from local word-of-mouth to a global operation:

• +320% increase in online class enrollment within the first 3 months
• 5x more inbound mentoring inquiries through the website vs. previous year
• Students from 12+ countries now enrolled in online workshops
• Professional credibility amplified — the site now matches the caliber of his career
• Automated systems handle inquiries 24/7, freeing Dimiter to focus on teaching and acting

What Made It Work

Dimiter’s brand is deeply personal. Every student interaction is shaped by his philosophy and presence. We didn’t try to scale him — we built systems that extended his reach while preserving what makes his mentoring unique.

The website doesn’t just list classes. It tells the story of an actor who went from European stages to the Oscar ceremony, and now channels that journey into transforming other actors’ careers. That narrative is what converts visitors into students.

This is Experience Marketing — building a digital presence that captures the real experience of working with someone exceptional.